TY  - GEN
AU  - Kotler Philip
TI  - Marketing Management
SN  - 8120316096
U1  - 658.8 
PY  - 2002///
CY  - New Delhi
PB  - Prentics Hall of India
KW  - Marketing, Management, Business, Marketing Environment, Managing Product, Developing Product
N1  - Acc. No.18342: Transferd on 6.7.2005 to Fisheries Informatics Technology Evaluation & Transfer Department
ER  -