Advertising Promotion Supplemental Aspects of Integrated Marketing Communication (Record no. 18590)
000 -LEADER | |
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fixed length control field | 00315nam a22001097a 4500 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 0-03-021113-1 |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.82 SHI |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | shimp T.A. |
245 ## - TITLE STATEMENT | |
Title | Advertising Promotion Supplemental Aspects of Integrated Marketing Communication |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication, distribution, etc | New York |
Name of publisher, distributor, etc | The Dryden Press |
Date of publication, distribution, etc | 2000 |
300 ## - PHYSICAL DESCRIPTION | |
Extent | 674p., 26cms. |
Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Date acquired | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
---|---|---|---|---|---|---|---|---|---|---|---|---|---|
Cental Instituite of Fisheries Education | Cental Instituite of Fisheries Education | 07/25/2014 | 7624.32 | 658.82 SHI | 23823 | 07/25/2014 | 07/25/2014 | Books |